BA (Hons) Business & Management

What you will study

At Level 4, students will take several introductory topics in management & business, finance, HRM, marketing and analytics. As students progress onto Level 5 and 6, they will gain an understanding of customer service, digital business, agile leadership, managing corporate risk, strategy and international human resources, as well as having an option to take an industrial placement that will significantly enhance your CV and employment prospects. A dissertation is embedded in the final part of their studies to give all our students the ability to develop their research skills.

YEAR 1 (LEVEL 4)

MODULES

• Introduction to Management & Business: This module will introduce students to some of the fundamentals of business, including organisational structure and the nature of the modern business practices. It will also provide opportunities for the student to acquire a broad understanding of management by exploring the skills and characteristics of effective managers and leaders, and techniques to successfully manage a team.
• Introduction to Business Finance & Accounting: This module aims to introduce the contemporary concepts and principles of accounting and finance so as to enhance the abilities of the students, by applying relevant management accounting, financial accounting and financial management techniques, to determine thenmost appropriate operational financial decisions, and analyse the effects of those decisions on a firm’s performance and financial position.
• Business Communication Skills: The module aim is to recognize the importance of effective integrated internal and external communications in building sustainable relationships and delivering customer value.bStudents will also learn how to communicate effectively in a business and academic settings understanding the fundamentals of presentation skills, written communication and professional communication.
• Understanding Human Resource Management: This module provides a comprehensive understanding of the role of human resource management (HRM) in organisations. The module covers the following HRM fundamentals:
  - Types of organisation prevalent in the business world
  - The importance of human resource management and the role of HR practitioners
  - HR activities in organisations
  - Impact of technology on human resource management
• Marketing Essentials: This module is about recognising the importance of marketing’s role in driving success and delivering results. Students will learn about the different functions of marketing in the 21st century and will study how an appreciation of consumer behaviour and the marketing environment can enable effective targeting and planning. By the end of this module students will have gained an awareness of the various tools available to the modern day marketer, and be capable of recognising their strengths and weaknesses, enabling them to use them both creatively and effectively in an operational context including commercial and non-profit sector organisations.
• Business Analytics: This module aims to develop a critical and practical understanding of the concepts and principles of analytics and the ability to apply these concepts to the systematic analysis of data within the contemporary business world.

YEAR 2 (LEVEL 5)

MODULES

• Managing Corporate Risk and Crime: This module aims to develop a critical understanding of the concepts and principles of the management of corporate risk and crime and the ability to apply these concepts to the business world. Risk is an inherent part of business, and as part of this module you will explore the risk management process including the identification of organisational risk, analysis of the likely effect of those risks, design and selection of control measures and the monitoring and evaluation of these measures. You will investigate risk as it relates to finances, health and safety, corporate manslaughter, workplace theft, among others. You will also consider recent/topical business scandals, and of latest and forthcoming developments in corporate governance and responsibility.
• Digital Business Strategy: This module aims to equip students with the skills needed to build digital competitive advantage in a rapidly changing world. The rules of business have changed and why it is no longer enough for firms to be better or cheaper to gain competitive advantage. These new rules make it essential for companies to re-examine four fundamental aspects of their business to thrive in the digital era—their strategy, value chain, customer engagement, and organization structure.
• Agile Leadership: This module aims to develop a critical and practical understanding of the concepts and principles of agile leadership and the ability to apply these concepts within the contemporary business world, to create the right environment for agile teams to succeed within an organisation.
• Entrepreneurship & Innovation: This module aims to provide students with the opportunity to discover how ideas are developed, how entrepreneurship operates and an understanding of Innovation and entrepreneurship theories within a business context. It will enable students to enhance their employment prospects in the workplace by providing them with an understanding of the sought-after traits of entrepreneurship and innovation and how to express them.
• International Business and Trade: This module aims to develop a critical and practical understanding of the concepts and principles of international business and trade and the ability to apply these concepts to the contemporary international business world. The module explains the main concepts, principles and functions of international business and globalisation and applies the challenges of international business culture to realistic commercial situations. This includes a practical understanding of the global financial system and an evaluation of theories of international trade in terms of its commercial consequences. International business strategy will also be assessed and applied in terms of its commercial consequences.
• Professional Behaviours and Valuing People: This module provides a platform for students to develop and enhance their core professional behaviours and skills, including ethics, values and professionalism, that will help to build positive relations at workplace and improve employee performance, participation and wellbeing. The module will also enable students to understand continuing professional development and identify developmental needs.
• Optional Industry Placement: The module aims to provide students with the opportunity to gain valuable experience in the workplace, specifically related to the student’s specialism, via first-hand experience. This module allows students to undertake a sustained period, embedded with a host employer, to work on one or more defined projects or goals. The student will be expected to find and secure a suitable placement opportunity in collaboration with NWBS. The Industry
  Placement will typically take place during the normal academic year, over the two normal university semesters. However, where necessary, it may start earlier and finish earlier where required by industry. As such its duration should normally be in the region of 40 weeks dependent on working hours

YEAR 3 (LEVEL 6)

MODULES

• Strategic Management: This module presents a systematic approach to the study of strategic management, building upon an array of ideas and theories ranging from industrial organization theory to institutional economics. This unit outlines the fundamentals of strategic management and gives students an introduction in this important area of business management. Students will gain an awareness of the issues involved and the techniques that managers adopt. The tools and techniques will help students understand how organisations achieve sustainable competitive advantage.
• Employment Law: This module will give students a critical understanding of the increasingly complex area of UK employment law. Students will learn how the law affects employers and workers from the initial stages of recruitment right through to dismissal and redundancy. The module will investigate key pieces of UK and EU legislation and codes of practice, presented alongside case studies that demonstrate the importance of employment law in the workplace. This module will provide students not only with a better understanding of their rights as an employee or worker within the workplace, but it will also be invaluable if they employ staff or work within a HR department. It will also be useful to those considering working as trade union representatives.
• Strategic Marketing: This module aims to build on the marketing foundations studied previously and provides a staged approach to the nature of strategic marketing which contribute to the achievement of a competitive advantage. It will introduce the broader aspects of strategic marketing that reflect contemporary developments in advocacy and ethics.
• Managing People in an International Context: This module provides comprehensive knowledge and understanding of managing people in an international context. The impact of national and cultural contexts, international human resource management approaches (IHRM) and the future of IHRM will be covered as part of
  this module.
• Dissertation: The aim of the dissertation module is for students to demonstrate the application of knowledge and skills gained during the undergraduate programme of study in all programme routes in an independent, self-motivated, enquiring and problem-solving manner. This serves to extend, underpin and enhance learning through the identification of a business/management problem in either business, accounting & finance, HTEM, HRM, Marketing and any other business related area which requires theoretical research, structured data collection, subsequent analysis leading to conclusions and recommendations.

The information listed in this section is an overview of the academic content of the programme that will take the form of either core or option modules. Modules are designated as core or option in accordance with professional body requirements and internal academic framework review, so may be subject to change.

Entry requirements & applying

The academic requirements for the course are 96-112 UCAS tariff points at GCE A-level or equivalent, from a minimum of two A levels and GCSE Mathematics and English/Welsh (First Language) at Grade C/4 or equivalent. Appropriate AS-Level and Level 3 Key Skills qualifications will also be taken into account.

Teaching & Assessment

Students are assessed in a variety of ways over the course of their undergraduate studies. The balance between the different forms of assessment is determined by the different aims and learning outcomes of the core and option modules. Assessment methods include academic essays, presentations, reports, simulation exercises and examinations.   

TEACHING AND LEARNING

Teaching methods include workshop-based core skills modules, lectures by practitioners, student-led seminars and guided research.

Independent learning is an important aspect of all modules, as it enables students to develop both their subject specific and key skills. Independent learning is promoted through the feedback given to students, which takes several forms including small group and one-to-one discussions.

Wrexham University is committed to supporting our students to maximise their academic potential.

We offer workshops and support sessions in areas such as academic writing, effective note-making and preparing for assignments. Students can book appointments with academic skills tutors dedicated to helping them deal with the practicalities of university work. Our student support section has more information on the help available.

In terms of particular needs, the University’s Inclusion Services can provide appropriate guidance and support should any students require reasonable adjustments to be made because of a recognised prevailing disability, medical condition, or specific learning difference.

Career prospects

Our Careers & Employability service is there to help you make decisions and plan the next steps towards a bright future. From finding work or further study to working out your interests, skills and aspirations, they can provide you with the expert information, advice and guidance you need.

Business careers are available in pretty much every sector you can think of; all industries need strong leaders, managers, financial advisors and market-savvy decision-makers. For many of our Business & Management graduates however, the traditional pathways still hold a strong appeal – including careers in the banking and financial sectors, consultancy, human resources and marketing roles.

Fees & funding

You do not have to pay your tuition fees upfront.

The fees you pay and the support available will depend on a number of different factors. Full information can be found on our fees & finance pages. You will also find information about what your fees include in the fee FAQs.

All fees are subject to any changes in government policy, view our undergraduate fees.

Programme specification

View the full program specification here

Accommodation

If you’re looking for a place to stay while you study, then take a look at our accommodation pages to get more information on your options, including our on-campus halls of residence Wrexham Village.

International

If you are applying as an European / International Student, and live outside of the UK, you should make your application through our online application system, Centurus.

For information about the university’s entry requirements for EU/international students, please visit our international section.