Dr Phoebe Teh

Senior Lecturer in Computing

Picture of staff member

My academic journey began with a BSc (Hons) in Remote Sensing. I gained a Master of IT from the Universiti Sains Malaysia in 2003 and a PhD in Management Information Systems from the Universiti Putra Malaysia in 2011. I hold a PGCert in Academic Practice from Lancaster University and I am also a Senior Fellow of AdvanceHE and Senior member of IEEE.

I began my academic career as a Lecturer in the School of Information Technology at UCSI University, later becoming Senior Lecturer and Head of the School of Information Technology. In 2012 I moved to Sunway University, where I also served as Head of Department of Information Systems. At Sunway, my research focused on understanding how social media impacts our lives, utilising Natural Language Processing to analyse user sentiment. This research can help, for example, businesses to understand what customers are thinking about their products or services can help detect fraud and protect individuals users and society against hate speech.

I have published over 80 research articles, book chapters and conference papers. My H-index currently sits at 16 and my i10 index at 22. In 2022 I was promoted to full professor at Sunway University, in recognition of my growing research output and the impact of research in academia, industry and wider society. Building on the synergy of social media insights and cutting-edge NLP techniques has enabled me to tackle complex societal issues with innovative solutions. From dissecting public sentiments to crafting data-driven strategies.

My research and teaching collaborations have taken me across much of Asia, as well as parts of Europe, the UK and the USA. I am conversant in 5 different languages, helping me to build multi-country partnerships to enhance student mobility and solve complex research questions.

Research Projects

My research interest in social computing lies in understanding the intricate dynamics of human interactions within digital platforms and virtual communities. I am intrigued by how individuals communicate, collaborate, and share information in online spaces. Exploring topics such as online social networks, sentiment analysis, and user behavior in virtual environments, I aim to uncover insights that can inform the design of more effective and user-centric social technologies. By studying the impact of social computing on society, privacy, and information dissemination, I seek to contribute to the advancement of digital platforms and their integration into our daily lives while addressing ethical and societal challenges.

Title Role Description From/To
Mining Public Opinion on Plastic Usage and Reduction from Tweets using Sentiment analysis & Sequential Mining Approach: Principal Investigator To analyze Twitter data through sentiment analysis and sequential mining to gain insights into public opinions on plastic usage and reduction, informing sustainable initiatives and policies. 01/01/2020 - 31/12/2020
Online Safety and Youth Exposure to Cyberbullying in Malaysia Co-Investigator It involves surveying cyberbullying applications, understanding their workings, assessing the impact on youth, and proposing evidence-based solutions to promote online safety through collaboration with stakeholders and advocacy efforts. 01/01/2018 - 31/12/2018
Detection of User Opinion and Emotion in Online Product Reviews Co-I Focuses on developing algorithms and techniques to automatically analyze and extract user opinions and emotions from online product reviews. This work aims to provide valuable insights for businesses and consumers by gauging sentiment and sentiment intensity in consumer feedback. 01/01/2017 - 31/12/2017
Hate Speech and Profane words Principal Investigator Detection mechanism for hate speech and profanity in online content. Additionally, it seeks to visualize the global usage of profanity words, shedding light on online discourse trends and promoting more respectful and inclusive communication online. 01/01/2017 - 31/12/2017
Determine the weightings for each variable contributing to the overall sentiment value of expression (VoE) in global social products Principal Investigator The project aims to determine the weightings of variables influencing the overall sentiment value of expression (VoE) in global social products. Through rigorous analysis, it seeks to assign importance to factors affecting user sentiment, providing valuable insights for product improvement and understanding user perception across diverse social platforms worldwide. 04/01/2016 - 30/06/2017
Detection of fraudulent scientific papers using computers to assess psychological cues to deception Principal Invesitgator The project focuses on using computer algorithms to detect fraudulent scientific papers by assessing psychological cues related to deception. It aims to develop a robust system capable of identifying dishonesty in research by analyzing linguistic and behavioral patterns, ensuring the integrity and reliability of scientific literature. 02/01/2017 - 29/12/2017
Measuring User Sentiment: branding of products in Global Social Commerce Principal Invesitgator This project focuses on measuring user sentiment towards product branding in global social commerce. It seeks to analyze and quantify user perceptions, emotions, and opinions related to brand identity and its impact on consumer choices within the dynamic landscape of global social commerce platforms. 01/01/2015 - 31/12/2015
User Sentiment Measurement on Mobile Platform Share and Re-share Perspective of Products in Global Social Commerce Principal Invesitgator This project aims to measure user sentiment regarding product shares and reshares on mobile platforms within the context of global social commerce. It seeks to assess how user interactions and expressions influence product dissemination, providing insights into the dynamics of social commerce and enhancing marketing strategies for global brands. 01/01/2014 - 30/06/2015
Uses and implications of Facebook for teaching and learning in higher education Principal Investigator This research investigates the uses and implications of Facebook in higher education for teaching and learning. It explores how educators leverage the platform for instructional purposes, assesses its impact on student engagement and outcomes, and considers the broader implications of incorporating social media into the educational landscape. 01/01/2013 - 31/12/2013
The Detection of fraudulent scientific papers using computers to assess psychological cues to deception Principal Investigator The project focuses on using computer algorithms to detect fraudulent scientific papers by assessing psychological cues related to deception. It aims to develop a robust system capable of identifying dishonesty in research by analyzing linguistic and behavioral patterns, ensuring the integrity and reliability of scientific literature. 01/01/2017 - 29/12/2017

Publications

Year Publication Type
2022 Sitting Behaviour in Home Working Environment and its Association with Back Pain during Pandemic in Malaysia,  Journal of Clinical and Health Sciences. [DOI]
Phoey Lee Teh;Ker Woon Choy;Yeh Ching Low;Pei Boon Ooi
Other Journal
2022 Factors Associated with Adolescent Cyberbullying Perpetration and Victimization in Malaysia,  Proceedings of International Academic Symposium of Social Science 2022. [DOI]
Pei Boon Ooi;Pridyadharshini Ahrumugam;Phoey Lee Teh;Nee Nee Chan
Conference Publication
2022 Online Shopping Behavior during Pandemic, The 6th International Conference on Compute and Data Analysis. [DOI]
Phoey Lee Teh;Angela Siew Hoong Lee;Jie Ying Teo
Conference Publication
2022 Text Messages with Emoticons Analysis on Sentiment Tools, ICCDA 2022. [DOI]
Phoey Lee Teh;Wei Yek Lim
Conference Publication
2022 Textual Variations Affect Human Judgements of Sentiment Values, Electronic Commerce Research and Applications. [DOI]
Phoey Lee Teh;Paul Rayson;Irina Pak;Jessica Ho;Andrew Moore;Yu-N Cheah
Peer Reviewed Journal
2022 Profane Words on Twitter: an analysis of the use of swear words in different countries, The 6th International Conference on Compute and Data Analysis. [DOI]
Phoey Lee Teh;Chi-Bin Cheng
Conference Publication
2022 CyberAid: Are your children safe from cyberbullying?, JOURNAL OF KING SAUD UNIVERSITY-COMPUTER AND INFORMATION SCIENCES, 34. [DOI]
Thun, Lee Jia;Teh, Phoey Lee;Cheng, Chi -Bin
Peer Reviewed Journal
2022 Analysis of Popular Social Media Topics Regarding Plastic Pollution, SUSTAINABILITY, 14. [DOI]
Teh, Phoey Lee;Piao, Scott;Almansour, Mansour;Ong, Huey Fang;Ahad, Abdul
Peer Reviewed Journal
2021 Direct least squares fitting of ellipses segmentation and prioritized rules classification for curve-shaped chart patterns, Applied Soft Computing Journal. [DOI]
lat Long Lei;Phoey Lee Teh;Yain-Whar Si
Peer Reviewed Journal
2021 Reasons of Individuals to Trust What They Read on Social Network Sites, Advances in Intelligent Systems and Computing. [DOI]
Tom Sander;Phoey Lee Teh
Book Chapter
2021 Five Hundred Most-Cited Papers in the Computer Sciences: Trends, Relationships and Common Factors,  Trends and Applications in Information Systems and Technologies. [DOI]
Phoey Lee Teh;Peter Heard
Book Chapter
2021 Pay to Play: Understanding Gamer,  The 23rd International Conference on Information Integration and Web Intelligence. [DOI]
Phoey Lee Teh;Irina Pak
Conference Publication
2021 Geographical distance and news diffusion associating with the sentiment of tweets: Case Study on London Bridge Attack 2017, IEEE Intl Conf on Parallel & Distributed Processing with Applications, Big Data & Cloud Computing. [DOI]
Phoey Lee Teh;Jin Quan Low;Yain-Whar Si
Conference Publication
2021 GoVegan: Exploring Motives and Opinions from Tweets. , Advances in Intelligent Systems and Computing. [DOI]
Phoey Lee Teh;Wei Li Yap
Conference Publication
2021 Customer Intent Prediction using Sentiment Analysis Techniques, PROCEEDINGS OF THE THE 11TH IEEE INTERNATIONAL CONFERENCE ON INTELLIGENT DATA ACQUISITION AND ADVANCED COMPUTING SYSTEMS: TECHNOLOGY AND APPLICATIONS (IDAACS'2021), VOL 1. [DOI]
Lye, Say Hong;Teh, Phoey Lee
Conference Publication
2021 PolyAQG Framework: Auto-generating assessment questions, 2021 IEEE INTERNATIONAL CONFERENCE ON COMPUTING (ICOCO). [DOI]
Tan, Tee Hean;Teh, Phoey Lee;Yusoff, Zaharin
Conference Publication
2021 The Labour Market Under Consideration of the Technical Changes, INTERNATIONAL JOURNAL OF ONLINE PEDAGOGY AND COURSE DESIGN, 11. [DOI]
Sander, Tom;Teh, Phoey Lee;Mesquita, Anabela
Peer Reviewed Journal
2020 Hate Speech and Profanity Words, International Journal of Information and Management Sciences. [DOI]
Phoey Lee Teh;Chi-Bin Cheng
Other Journal
2020 How Different Genders Use Profanity on Twitter?,  Proceedings of the 2020 the 4th International Conference on Compute and Data Analysis. [DOI]
Shang Cheong Wong;Phoey Lee Teh;Chi-Bin Cheng
Conference Publication
2020 Viewing Airbnb from Twitter: factors associated with users' utilization, 22ND INTERNATIONAL CONFERENCE ON INFORMATION INTEGRATION AND WEB-BASED APPLICATIONS & SERVICES (IIWAS2020). [DOI]
Teh, Phoey Lee;Low, Yeh Ching;Ooi, Pei Boon
Conference Publication
2020 Relationships between emoticon usage and recipient groups in students' text messages, 22ND INTERNATIONAL CONFERENCE ON INFORMATION INTEGRATION AND WEB-BASED APPLICATIONS & SERVICES (IIWAS2020). [DOI]
Teh, Phoey Lee;Boon, Ooi Pei;Gill, Colin M. H. D.
Conference Publication
2019 Data Visualisation: World Happiness at a Glance!,  Lecture Notes in Computer Science. [DOI]
Lee A.S.H;Kudbyddun A;Phoey Lee Teh
Book Chapter
2019 My Employer’s Prestige, My Prestige, Advances in Intelligent Systems and Computing. [DOI]
Tom Sander;Phoey Lee Teh
Book Chapter
2019 Compilation of Malay criminological terms from online news., The Indonesian Journal of Electrical Engineering and Computer Science (IJEECS). [DOI]
Ling Lee Chiew;Phoey Lee Teh;Sian Lun Lau;Irina Pak
Other Journal
2019 Is Social Media Changing the Awareness of Individuals? , Proceedings of The International Conference on New Trends in Social Sciences. [DOI]
Tom Sander;Phoey Lee Teh
Conference Publication
2018 Multiple publications: The main reason for the retraction of papers in computer science. , Advances in Information and Communication Networks. [DOI]
Mymoona Dawood Abdulmalek Al-Hidabi;Phoey Lee Teh
Book Chapter
2018 A Comparative Study of the Effectiveness of Sentiment Tools and Human Coding in Sarcasm Detection, Journal of Systems and Information Technology. [DOI]
Phoey Lee Teh;Pei Boon Ooi;Nee Nee Chan;Yee Kang Chuah
Other Journal
2018 Hidden Sentiment Behind Letter Repetition in Online Reviews, Journal of Telecommunication, Electronic and Computer Engineering. [DOI]
Irina Pak;Phoey Lee Teh;Yu-N Cheah
Peer Reviewed Journal
2018 Text Extraction and Categorization from Watermark Scientific Document in Bulk, 2018 3RD INTERNATIONAL CONFERENCE ON COMPUTATIONAL INTELLIGENCE AND APPLICATIONS (ICCIA). [DOI]
Chia, Wai Chong;Teh, Phoey Lee;Gill, Colin Mathew Hew D.
Conference Publication
2018 Value of Expressions behind the Letter Capitalization in Product Reviews, PROCEEDINGS OF 2018 7TH INTERNATIONAL CONFERENCE ON SOFTWARE AND COMPUTER APPLICATIONS (ICSCA 2018). [DOI]
Pak, Irina;Teh, Phoey Lee
Conference Publication
2017 Text Segmentation Techniques: A Critical Review, Studies in Computational Intelligence. [DOI]
Irina Pak;Phoey Lee Teh
Book Chapter
2017 Text Steganography using Daily Emotions Monitoring, International Journal Education and Management Engineering. [DOI]
Sivabalan A. L Patiburn;Vahab Iranmanesh;Phoey Lee Teh
Other Journal
2017 UNCOVERING THE SUPPORT AND TRUST IN EMPLOYMENT SEEKING PROCESS USING SOCIAL NETWORK SITES, NEW CHALLENGES OF ECONOMIC AND BUSINESS DEVELOPMENT - 2017: DIGITAL ECONOMY. 
Sander, Tom;Sloka, Biruta;Lee, Teh Phoey
Conference Publication
2017 Your social network profile reveals you, INTERNATIONAL JOURNAL OF WEB INFORMATION SYSTEMS, 13. [DOI]
Sander, Tom;Teh, Phoey Lee;Sloka, Biruta
Peer Reviewed Journal
2016 Mobile Messenger Application: Sharing, Rating and Engagement in Global Social Commerce, Social Media and Technology. [DOI] Other Journal
2016 Machine Learning Classifiers: Evaluation of the Performance in Online Reviews, Indian Journal of Science and Technology. [DOI]
Irina Pak;Phoey Lee Teh
Other Journal
2016 Utilization of Facebook by School Children in the Apprenticeship Seeking Process, BUSINESS, MANAGEMENT AND EDUCATION . [DOI]
Tom Sander;Phoey Lee Teh;Biruta Sloka
Other Journal
2016 Reversing the Polarity with Emoticons, NATURAL LANGUAGE PROCESSING AND INFORMATION SYSTEMS, NLDB 2016. [DOI]
Teh, Phoey Lee;Rayson, Paul;Pak, Irina;Piao, Scott;Yeng, Seow Mei
Conference Publication
2016 Lexical Coverage Evaluation of Large-scale Multilingual Semantic Lexicons for Twelve Languages, LREC 2016 - TENTH INTERNATIONAL CONFERENCE ON LANGUAGE RESOURCES AND EVALUATION. 
Piao, Scott;Rayson, Paul;Archer, Dawn;Bianchi, Francesca;Dayrell, Carmen;El-Haj, Mahmoud;Jimenez, Ricardo-Maria;Knight, Dawn;Kren, Michal;Lofberg, Laura;Nawab, Rao Muhammad Adeel;Shafi, Jawad;Teh, Phoey Lee;Mudraya, Olga
Conference Publication
2015 Sentiment analysis tools should take account of the number of exclamation marks!!!, 17th International Conference on Information Integration and Web-based Application. [DOI] Conference Publication
2015 The Use of Social Network Sites for the Employment Seeking Process, International Journal of Social Sciences. [DOI]
Tom Sander;Phoey Lee Teh;Biruta Sloka
Other Journal
2015 A Reliable Method to Analyse Social Network Sites With Interviews. European Scientific Journal, European Scientific Journal. 
Tom Sander;Phoey Lee Teh;Sloka Biruta
Other Journal
2015 User Preference and Channels Use in the Employment Seeking Process,  Proceedings- 11th International Conference on Mangement, Enterprise and Benchmarking (MEB 2015). [DOI]
Tom Sander;Phoey Lee Teh;Melinda Majlath;Biruta Sloka
Conference Publication
2015 Exploring the Distance, Location, and Style of "Selfies" with the Self-Pano Mobile Application, NEW CONTRIBUTIONS IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 1, PT 1. [DOI]
Lee, Teh Phoey;Kosasih, William
Conference Publication
2015 Use of Social Network Site's Profile for the Employment Seeking Process, NEW CONTRIBUTIONS IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 1, PT 1. [DOI]
Sander, Tom;Teh, Phoey Lee;Sloka, Biruta
Conference Publication
2015 Exploring fine-grained sentiment values in online product reviews, 2015 IEEE CONFERENCE ON OPEN SYSTEMS (ICOS). 
Teh, Phoey Lee;Rayson, Paul;Pak, Irina;Piao, Scott
Conference Publication
2015 Identifying and Categorising Profane Words in Hate Speech, PROCEEDINGS OF THE 2018 2ND INTERNATIONAL CONFERENCE ON COMPUTE AND DATA ANALYSIS (ICCDA 2018). [DOI]
Teh, Phoey Lee;Cheng, Chi-Bin;Chee, Weng Mun
Conference Publication
2014 A Concept to Measure Social Capital in Social Network Sites, International Journal of Future Computer and Communication.  Other Journal
2014 Determining the indicators of social capital theory to social network sites, 2014 3rd International Conference on User Science and Engineering (i-USEr). [DOI]
Tom Sander;Phoey Lee Teh
Conference Publication
2014 Mobile-Assisted Instructional for Domestic Maid (MAID), Journal of Theoretical and Applied Information Technology . 
Phoey Lee Teh;Muketha G M
Other Journal
2014 SMARTPLS FOR THE HUMAN RESOURCES FIELD TO EVALUATE A MODEL, NEW CHALLENGES OF ECONOMIC AND BUSINESS DEVELOPMENT - 2014. 
Sander, Tom;Lee, Teh Phoey
Conference Publication
2014 The Intention to Share and Re-Shared among the Young Adults towards a Posting at Social Networking Sites, NEW PERSPECTIVES IN INFORMATION SYSTEMS AND TECHNOLOGIES, VOL 1. [DOI]
Teh, Phoey-Lee;Huah, Lim Paul;Si, Yain-Whar
Conference Publication
2013 Employment Seeking Under Consideration of Social Capital on Social Network Sites, ACIS 2013 PROCEEDINGS. [DOI]
Tom Sander;Christie Pei-Yee chin;Phoey Lee Teh
Conference Publication
2013 Self-Portrait Images for Mobile Application, ADVANCES IN INFORMATION SYSTEMS AND TECHNOLOGIES. [DOI]
Lee, Teh Phoey;Kabbany, Nael;Jun, Chan Kei
Conference Publication
2011 Generation of a template for usage point determination in facebook, WORLD CONFERENCE ON INFORMATION TECHNOLOGY (WCIT-2010). [DOI]
Teh, Phoey Lee;Batch, Yamen;Ji, Ma Ling
Conference Publication
2011 MTag: A model to enable collaborative medical tagging in medical blogs, WORLD CONFERENCE ON INFORMATION TECHNOLOGY (WCIT-2010). [DOI]
Batch, Yamen;Yusof, Maryati Mohd;Noah, Shahrul Azman Mohd;Lee, Teh Phoey
Conference Publication
2009 User Assisted Keyword Search on RSS Synthesizer for Relevant Weblogs, Journal of Theoretical and Applied Information Technology. 
Phoey Lee Teh;Abdul Azim Abd Ghani;Hamidah Ibrahim;Rodziah Atan
Other Journal
2009 Coalescence of XML-based really simple syndication (RSS) aggregator for blogosphere,  Proceedings of the 7th International Conference on Advances in Mobile Computing and Multimedia. [DOI]
Phoey Lee Teh;Abdul Azim Abdul Ghani;Hamidah Ibrahim;Rodziah Atan
Conference Publication
2008 Survey on application tools of Really Simple Syndication (RSS): A Case Study at Klang Valley, INTERNATIONAL SYMPOSIUM OF INFORMATION TECHNOLOGY 2008, VOLS 1-4, PROCEEDINGS. 
Lee, Teh Phoey;Ghani, Abdul Azim Abdul;Huang, Chan Yu
Conference Publication
2008 Natural Language Web Application (NLWA) for Search Engine, International Journal of Computer Science and Network Security . 
Phoey Lee Teh;Yee Teng Tan
Other Journal

Honors and Awards

Date Title Awarding Body
2018 Senior IEEEE member Institute of Electrical and Electronics Engineers (IEEE)
2011 Gold Medal Award for PhD Research Innovation & Invention Exbition Research Innovation & Invention Exhibition 2011, UPM
2022 Senior Fellow Higher Education Academy (SFHEA) Advanced HE (UK)

Professional Associations

Association Function
Institute of Electrical and Electronics Engineers Senior Member

Employment

Employer Position From/To
Sunway University Professor 2022 - 2022
Sunway University Associate Professor 2015 - 2021
UCSI University Senior Lecturer/HoD 2009 - 2012
UCSI University Lecturer 2003 - 2009
Sunway University Senior Lecturer/HoD 2012 - 2014

Education

Institution Qualification Subject From/To
University Putra Malaysia PhD Management Information Systems 2007 - 2011
University of Science Malaysia MSc in Information Technology Information Technology 2002 - 2003
University of Technology, Malaysia Bsc (Hons) Remote Sensing Remote Sensing 1998 - 2002
Lancaster University PGCert Academic Practice (International) Teaching Professional 2018 - 2018

Languages

Language Reading Writing Speaking
Mandarin Professional Proficiency Professional Proficiency Professional Proficiency
cantonese Limited Working Proficiency Limited Working Proficiency Limited Working Proficiency
English Professional Proficiency Professional Proficiency Professional Proficiency
Japanese Limited Working Proficiency Limited Working Proficiency Elementary Proficiency
Malay Professional Proficiency Professional Proficiency Professional Proficiency

Journal Reviewer or Editor

Journal Name Activity
Journal Information Processing and Management Peer Reviewer
Journal of Journal of Information and Communication Technology Peer Reviewer
International Journal of Web Information System Peer Reviewer
International Journal of Operations and Production Management Peer Reviewer
Cyberpsychology, Behaviour and Social Networking Peer Reviewer

Outreach Activities

Title Description Organisation
Guest Speaker & research collaboration to Tamkang University Guest speaker and research collaboration Tamkang University
Panel and Speaker for Belt and Road Initiative panel and guest speaker about research sharing and cultural exchange. Lancaster University Confucius Institute
Guest Speaker at Chung Yuan University Guest Speaker at Chung Yuan University Chung Yuan University
Guest Speaker for Workshop Series in Social Data Analytics theme, to Yuen Ze University, Taiwan (Online). Conduct a series of 4 days of workshop on Social Data Analytics theme.  
Guest Speaker to a seminar at UCREL, Lancaster University, UK. (Twitter LIVE) Public opinion mining: analysing comments and reviews http://ucrel.lancaster.ac.uk/crs/presentation.php?id=221 University Centre for Computer Corpus Research on Language Computing & Communications | Linguistics and English Language
Guest Speaker at Aletheia University Guest Speaker and research collaboration Aletheia University

Programs/ Modules Coordinated

Title Subject
Dissertation Project COM 752
Advanced Data Structure and Algorithm COM713
Data Analysis and Visualization COM 712
Machine Learning COM 714
Advanced Data Structure and Algorithm COM 713
Data Structure and Algoritm COM 539
Database Systems and Data Analytics COM 736